Cookies
Cookie policy.
The cookies this website sets, what they do, and how to switch them off. Last updated 16 May 2026.
What we use
Tru Group runs a single category of cookies on this site:
- Analytics — Google Analytics 4Records anonymous page views, device type, country, and on-page interactions. We use it to understand which pages are useful and where the site is confusing. No advertising or cross-site tracking. Cookies expire after 24 months. Loads only after you accept via the cookie banner.
- Consent preferenceA single key in your browser's local storage that remembers whether you accepted or rejected analytics. Stored locally on your device — never sent to a server.
We do not use advertising cookies, retargeting pixels, or third-party trackers of any kind.
Changing your mind
To withdraw consent: open your browser's site settings for trugroup.ae and clear local storage and cookies. The banner will reappear on your next visit and you can choose again.
Most browsers also let you block all cookies by default. If you do so, the analytics will never load on this site.
More on how we handle data
See our privacy policy for the full picture, including how booking-form data is processed.